EPTA FRANCE PARTNERS THE DRIVE PIETON WEB CONFERENCE PROMOTED BY LSA EVENTS EPTA FRANCE
Epta France partners the Web Conference entitled “Drive Piéton, the success of a booming phenomenon” to be held on Wednesday 1 July 2020, from 9 am. An unprecedented 100% digital appointment, which the Company will participate in with a talk by Pavel Pardo, Chief Digital Officer: “Pick up your online shopping when you can and when you want, with the refrigerated lockers”, scheduled for 10 am. The testimony of Epta France surrounds itself in a panel of major importance, which includes Carrefour, Coca-Cola, E.Leclerc, Findus, Kantar, Worldpanel and Panzani.
An informative presentation and discussion that focuses the debate on Drive Piéton: a sales formula that includes the creation of pickup points, within city centres, for shopping ordered on the Supermarket’s e-Commerce site. This system takes full advantage of strategic areas where a new type of demanding consumer is on the move and in search of a solution of fast shopping to pick up conveniently, without additional delivery costs, during short daily trips.
An innovative format that is spreading rapidly among some of the most important Supermarket chains of the French large-scale retail sector, driven also by the contingent situation and that of recent months, which has deeply changed the population’s purchasing and consumption habits. This is a clear sign of the central role that omnichannel retailing will have in coming years and which will increasingly push Retailers to invest in this mixed formula. Epta is fully aware of this; it works alongside the Operators of the Large-Scale Retail Trade in this change, also with the innovative #EPTABricks: refrigerated lockers to pick up shopping ordered online, accessible 24/7, created by the Group in association with its Digital Innovation Hub. In France, #EPTAbricks are already widespread and used by several major chains, such as Leclerc, Intermarché, Casino, Carrefour and SuperU, with very positive results.
The event, geared to Sales Managers, Shop Managers, Category Managers and, more generally, to all Operators in Large-Scale Retail Trade, is organised through a platform that allows participants to interact live with the speakers and to review the most important features of the morning.
Don’t miss this appointment with innovation! Further details on the Web Conference programme and ways of registering are available at the following link: https://evenements.infopro-digital.com/lsa/evenement-web-conference-drive-pieton-2020-p-11334