MERCHANDISING AND E-MERCHANDISING: BONNET NÉVÉ AT THE ROUND-TABLE MEETING “RAYONS FRAIS ET PORTES VITRÉES”

The 7th edition of the Annual Conference on “Merchandising and e-merchandising” was held on July 2nd, at the Pavillon d’Armenonville in Paris, organised by LSA the weekly magazine on new trends in the Retail Industry. Bonnet Névé held a leading role at the round-table meeting "Glass doors in the fresh food section: how to re-invent merchandising codes for store attractiveness», thanks to the contribution of Ramon Sanchez, Directeur grands comptes at Epta France. Among the main topics discussed: ways of encouraging impulse purchases and boosting growth in the various product sections, how closing cabinets reflects on consumers and the challenges of modern merchandising for the Fresh Foods section. For further details or to check the detailed program of the event: